ONE OF Bradford’s newest businesses says it is backing the BID wholeheartedly because it “strongly believes in Bradford.”
Bread and Roses is a new café and co-operative workspace which opened its doors on August 1 in North Parade.
It was created by a group of Bradford-based people and organisations who have come together to establish a place for meeting and collaboration with the aim of encouraging positive change in the city.
Spokesman Jack Lynch said: “We are supporting the BID because we strongly believe in Bradford and we’re making it our mission to add value to the city.
“As a customer-facing business, we rely on people using and enjoying Bradford city centre – and promoting Bradford is one of our core values as a co-operative. As well as people enjoying Bradford city centre, encouraging positive work environments for freelancers, small businesses and non-profits is at the centre of what we do.”
He said initiatives like Bradford BID were important for unifying the business community to work toward “focussed and common goals that can benefit everyone.”
“Through supporting positive initiatives, arts and cultural programmes and independent businesses in Bradford, the BID could not only make the city centre a more exciting place to visit and work but also could assist in raising the profile of the city locally and nationally,” said Mr Lynch. “We hope that Bradford BID’s investment in projects will help to make the city more welcoming, creative and diverse.”
He said by the end of the BID’s first five years, they hoped to “see Bradford as a destination and an example for neighbouring cities in Yorkshire; to have raised Bradford’s public appeal through supporting Bradford-based people and businesses; and to have found successful ways to articulate what is special about the city.”
Mr Lynch said there plenty of examples of successful projects around the country which should encourage local businesses to support the Bradford scheme: “I would tell people to look at the success of BID schemes in other cities and the range of projects they may have seen or enjoyed that were supported by BIDs.”
The business name was drawn from a speech made in 1912 by Polish-American feminist and labour union leader Rose Schneiderman, who said that “the woman worker needs bread but she needs roses too,” suggesting there should be more to life than just working for subsistence.