Bradford BID have just launched our LoyalFree initiative! We at Bradford BID are urging all city centre levy-paying businesses to take advantage of an innovative new scheme aimed at boosting trade and helping you bounce back from the Covid-19 lockdown. The free to download app – which, so far, has more than 47,000 users – provides free advertising for local businesses to promote their offers and events, with the option to run a “loyalty stamp” scheme, feature in local shopping trails and sell products or vouchers online through a no-commission marketplace.
All levy paying businesses will be included on the app and this will promote each business when the city re-opens! In the meantime, however, there’s ways of promoting your business now. If you are open and providing a service, even if that’s in a delivery/takeaway capacity these can be included in a trail so the public can see that you are trading, or you could promote discount/voucher offers to buy now and use when you are open. The possibilities are endless!
Businesses can see the app and how it works at: loyalfree.co.uk/demo. The place promotion app will highlight various aspects of Bradford, including tourism information, business offers, event listings, interactive trails and more. Levy-paying businesses will benefit from the advertising of your offers and events to locals and visitors alike; you will get customer insights through a live dashboard; and links to your website, social media, reviews and more. You will feature in city centre “trails” on the LoyalFree app, which will guide shoppers to a list of retailers, hospitality and leisure providers, such as Open for Business, Vegan Food, Family Friendly, Dog Friendly, Best Independents and so on. Eventually, these may be interactive ones where people can vote and scan.
Once some form of “normality" resumes and more businesses are opening up again the LoyalFree team along with Bradford BID will visit your establishment and provide you with all the details you need to know including your own personal log in and a QR code for your customers to scan to collect discounts/points/rewards when they visit. All deal information is uploaded by the LoyalFree team so there’s nothing extra for you to do other than let us know what your deals are as and when you create them.
LoyalFree also have a new Marketplace feature. This gives all businesses an online platform to be able to sell their products/vouchers online without having to have their own website. The LoyalFree team will set up your online account for you and then all you need to do is upload your products you wish to sell. This is a fantastic opportunity for levy paying businesses to trade on line without the hassle and costs of setting up your own digital platforms.
There is nothing to lose and potentially a lot to gain from providing us with your latest offers/deals and your current operating details so check out how LoyalFree can help your business during the recovery phase and beyond.
Don’t delay, contact today!
See our press release here: https://bit.ly/3cniNi4